Love of adds/Essar, Let's Begin Campagin

http://www.campaignindia.in/news/2010/02/15/-let-s-begin-says-ogilvy-india-s-new-campaign-for-essar

I did love to be glued to tele during cricket season . Certainly not to see the ball flying to all parts of the ground. But to see new adds , aired for 1st time. Did see this add and kept guessing, it may be reliance ,na, its essar. I did see the complete on the second time only. Quite a amazing add. check it out for your self.